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Alejandro Martinez
The North Face
MY WORK IN THE WILD
MY ROLE: PRODUCT DEVELOPER OF LIFESTYLE OUTERWEAR
As a Product Developer at The North Face, I connect design vision with product execution. I have worked across Brand Icon, lifestyle, and technical apparel categories, guiding products through development, fit, material selection, construction refinement, and production readiness. This experience has allowed me to collaborate with global teams, travel to factories, and contribute to products that combine functionality, innovation, and timeless design.
120+ STYLES DEVELOPED
9 Seasons
Brand Icons
Technical Outerwear
Lifestyle Apparel
GORE-TEX
DryVent
WindWall
Down
Fleece
Bottoms

Work Seen On





STYLE OWNERSHIP BY SEASON:
FALL 2025
FALL 2026
SPRING 2027
-
18 STYLES COMING SOON!
FALL 2027
-
25 STYLES COMING SOON!
SPRING 2028
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25 STYLES COMING SOON!
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